About Us


NS HAIR began as a hobby and grew into a passion, and now it's my heart's work. I’m Nnenna-Simone Kalu, the founder and owner of NS HAIR, and my journey with hair started back in the 8th grade. I’ve been making my own wigs ever since, initially because I didn’t feel satisfied with my natural hair length or texture. I wanted to feel cute, and wigs became my way of doing that. Back then, I’d spend what little money I made in high school on expensive wigs, wearing silk-based closures—this was long before lace wigs became popular. I’ve always been known for my great wigs, and the key to that has always been making them look natural.

In 2019, I took a leap and started my first business, "Is That Yours?", without knowing much about eCommerce or selling online. Profit was scarce, and I eventually stopped. In 2021, I was "bullied" into selling hair again after building relationships with my vendors. It was a turning point, but it was then that I realized my love for curly hair that looked like my natural, coarse hair. I was tired of blending my edges with European textures—something didn’t feel right about it. Even bone straight hair didn’t truly represent my natural texture. That’s when the NS HAIR rebrand took shape in 2024.

At NS HAIR, I wanted to focus solely on textured extensions for Black women. Our hair, especially for us melanated women, is a huge part of our identity. I wanted to create a brand that celebrated Black hair and gave us the opportunity to express ourselves through extensions that honored our natural textures. Extensions are more than just protective styles—they’re an expression of who we are. I understand the struggle some women face in accepting their natural hair, and I want to be part of the journey in helping them realize how beautiful their texture is.

In five years, I envision NS HAIR as a household name known for quality textured extensions, fast shipping, celebrity collaborations, and a strong, engaged community of 100,000 followers. NS HAIR represents authenticity, cultural pride, love, and empowerment. It’s for women who take pride in their hair and want quality extensions that reflect the beauty of Black hair.

To cater to women in different stages of their hair journey, I’ve created three collections:

NS Essential Line: For those seeking high-quality extensions without breaking the bank. This collection is designed for women who want great value without compromising on texture and style.

NS Luxe: Crafted for the woman who appreciates elevated quality and is ready to invest in extensions that offer a more refined look and longer-lasting results.

NS Elite Collection: The ultimate in luxury and quality, designed for women who demand the best and want extensions that make a statement.

All of these collections have one thing in common: they reflect the beauty of Black hair. Whether you’re blending leave-out or wearing a full weave, my extensions are designed for longevity and to make you feel confident, regal, and connected to your roots.

I am deeply passionate about NS HAIR because it truly speaks to who I am. I've been in this industry for a while, and with my incredible vendors, I’m proud to offer hair of the highest quality. This brand is more than a business; it's a celebration of Blackness, beauty, and the power of embracing our natural hair.